New Zealand has a rich sporting culture that brings communities together and fuels national pride. Kiwis are passionate about various athletic endeavours, from the intensity of world-class rugby to the growing interest in motorsports.
But what sports do New Zealanders really love? Below, we’ll explore the top five most-watched sports in the country, shedding light on why they captivate millions and continue to hold a significant place in the country’s sports culture.
Rugby
Rugby is more than just a sport in New Zealand. Introduced in the late 19th century by the British settlers, the sport quickly became more than just a game.
The first official rugby match occurred in 1870 in Nelson, marking the start of the nation’s most beloved sport. By 1884, New Zealand’s first representative rugby team toured Australia, showcasing the country’s growing talent and passion.
In 1905, the All Blacks, named for their iconic black uniforms, embarked on their first overseas tour, captivating the world with their powerful performances and the traditional Haka. Rugby quickly became a source of national pride and unity, cementing its place in New Zealand’s culture and identity.
In 2023, 75% of New Zealanders followed rugby union, either by watching, listening to, or reading about the sport. Its popularity continues to rise because it is engraved into the country’s culture and history.
The fervour for rugby has even spilt over into the world of sports betting in NZ, with many fans placing wagers on domestic and international games. Whether betting on the All Blacks’ successive big win or predicting outcomes in Super Rugby, the thrill of this sport extends beyond the field.
Cricket
Cricket is a popular summer sport in New Zealand, especially the one-day internationals. The sport became successful internationally, especially in the 1980s, boosting its popularity with sport-loving Kiwis.
Around 53% of the New Zealand population watched cricket, making it the second most-watched sport in the country. Also introduced by British settlers, cricket’s roots in New Zealand stretch back to the 19th century. Over time, it has become an integral part of the nation’s sports culture.
Both men’s and women’s cricket have evolved significantly over the years. This growth has been supported by strong domestic competitions like the Plunket Shield, which began 1906 as a premier first-class tournament. The State League later led to the Super Smash for T20 formats, increasing the sport’s popularity.
Achieving Test status in 1930 marked New Zealand’s entry onto the international stage, followed by One Day International (ODI) status in 1973.
Despite ups and downs, New Zealand cricket has celebrated remarkable victories, including two World Cup final appearances. The team’s sportsmanship and skilled players have left a lasting impact on the global cricketing scene.
Football (Soccer)
Football, also popularly known as soccer, is rapidly gaining popularity in New Zealand. Its global appeal, with leagues and tournaments captivating audiences worldwide, draws many Kiwis because of its high-profile events. These events, like the All Whites’ 2010 FIFA World Cup run and Wellington Phoenix’s participation in Australia’s A-Leagues, have boosted the sport’s appeal.
According to the NZME sports survey in 2023, football is the third most-watched sport in New Zealand. 43% of the Kiwi population considered this game their third favourite sport.
Football is accessible to many looking to start a new sport. Because of this, it is an easy choice for parents, as investments in youth development nurture emerging talent. The influence of U.S. college soccer has also contributed to player growth since the 1990s.
The All Whites national team has moments of glory, such as the historic 2010 World Cup campaign, thus inspiring a passionate fanbase.
Netball
Netball, a predominantly female sport, has been a staple in New Zealand since 1906. With over 350,000 participants, it’s the country’s most popular women’s sport, with 33% of the population following it. Moreover, nearly 150,000 players are officially registered with Netball New Zealand.
Netball’s accessibility is central to its popularity in New Zealand, as it requires minimal equipment and can be played in various settings. Schools had also implemented netball in the curriculum to promote physical activity, encourage teamwork, and provide structured sports opportunities for young girls.
Other than that, netball has become an inclusive sport, fostering participation among girls and women of all backgrounds. Netball holds particular cultural and health significance for the Māori and Pacific Island communities, promoting physical well-being and addressing health disparities.
The sport has empowered women in these communities and bolstered community relations by providing avenues for national recognition and international representation.
Motorsport
At least 31% of New Zealanders hold a special place for motorsports in their hearts, making it one of the country’s most popular sports. From the roaring engines of rally cars to the speed of open-wheel racing, motorsport captivates audiences with its excitement and skill.
Motorsport’s roots date back to early horse racing in the 1840s and car imports in 1898. Car clubs established in 1903 fueled racing enthusiasm across New Zealand and helped produce talented drivers like Chris Amon. The New Zealand Grand Prix and Formula Regional Oceania Championship highlighted the nation’s proud motorsport legacy.
New Zealand boasts a proud motorsport history, producing world-class drivers. This includes Scott Dixon, one of the top names in IndyCar, and rally legend the late Colin McRae, whose influence is still felt today.
Lastly, the country is home to iconic racing events. The New Zealand Grand Prix, V8 Supercars, and the legendary Rally New Zealand. These events continue to attract international competitors and fans alike, boosting the motorsport fever in the country.
Conclusion
New Zealand’s sporting landscape is diverse and exciting. These five sports continue to captivate millions of fans and contribute significantly to the nation’s cultural identity. As the country continues to produce world-class athletes and host thrilling sporting events, it’s clear that sports will remain a beloved pastime for generations.
